9 ways to Advertise to Supermarket Shoppers

Targeting your advertising to Supermarket Shoppers directly If you’re reading this blog, you already know that one of the most effective ways to market your product is by targetingadvertising to supermarket shoppers directly.  Reaching supermarket shoppers, however, does take a little bit of experience and know-how to help you get the most bang for your … [Read more…]

5 Disruptive Retail Trends to Watch in 2016

To adapt to constantly evolving consumer demand in 2016, the retail and consumer goods sectors will continue to face disruption from consumer and competitive trends. The most successful companies within these sectors will invest in enhancing customer experience and adding unique value in pursuit of happy, loyal customers and enduring brand trust. Based on my … [Read more…]