How Supermarkets Should Use Social Media

how supermarkets should use social media

We live in a digital world driven largely by millennials so it’s no surprise that social media is a necessary asset for all businesses. Keeping up with the millennials is a daunting task and trying to figure out how supermarkets should use social media to maximize their marketing efforts can be a challenge. A study by the … [Read more…]

Why Hemp Milk Is A Growing Trend

hemp milk is a growing trend

With all of the non dairy milk alternatives available for consumption, why is it that hemp milk is a growing trend amongst consumers? Hemp milk is made from the hearts, or seeds, of the hemp plant. Vegans have been using this drink for years, but only recently have others begun to understand why. 5 Reasons Hemp … [Read more…]

Gluten Free Market Growth In Double Digits!

The report “Gluten-Free Products Market By Type (Bakery & Confectionery, Snacks, Breakfast Cereals, Baking Mixes & Flour, Meat & Poultry Products), Sales Channel (Natural & Conventional) & Geography -Global Trends & Forecasts To 2018” defines and segments the global gluten free market growth with analysis and forecasting of the global revenue and volume for gluten-free products. … [Read more…]

What is Powdered Peanut Butter? How To Use It?

powdered peanut butter

You’ve probably started seeing powdered peanut butter on the grocery shelves—right there next to standard peanut butter. No doubt, it’s becoming increasingly available, but exactly what is powdered peanut butter? It’s a product that’s made by pressing roasted peanuts to remove most of the natural oils, and the remaining peanut “particles” are ground into a … [Read more…]

Is Hemp Milk Better than Almond Milk?

almond milk better than hemp milk

Is Hemp Milk Better than Almond Milk? Today, the definition of milk has undergone many transformations. Milk no longer refers to the dairy product that we have been drinking since the time we were kids. Milk today has to include the considerations of vegans, those who are lactose intolerant, and those who simply don’t like … [Read more…]

5 Tips for Marketing Functional Food and Beverages

Marketing is valuable to any businesses that hopes to be competitive in the healthy food market but marketing functional food and beverages can be a challenge. Companies looking to capitalize on the $43 billion global functional food and beverage sector should not let marketing trump research, cautioned attorney Alan Feldstein of the law firm Collins, … [Read more…]

Gluten Free Products Booming in Europe

gluten free products

Gluten Free Products Booming in Europe Gluten free products have increasingly become the more preferred option amongst consumers in Europe and consequently, the market is booming. RELATED: 4 HEALTH BENEFITS OF GLUTEN FREE BREAD The food intolerance industry grew by 11% in value terms in Western Europe. As consumers are increasingly diagnosed with lactose- and … [Read more…]

Organic Grocery Shopping online, the Future?

organic grocery shopping online

Efficient, less expensive and convenient—when it comes to shopping online, both consumers and online natural businesses have the same set of values. With these factors in play, it’s worth asking, is the future of organic grocery shopping,online? According to an ongoing shopper behavior study published in The Checkout, 21 percent of shoppers say they shopped … [Read more…]

Healthy and Tasty Recipes for 2016

healthy and tasty recipes

If you’ve gotten off to a rough start in 2016 trying to stick to your New Years resolution of eating healthier and and really nurturing your body, don’t worry, we’ve got plenty of healthy and tasty recipes you can incorporate into your diet. Best Healthy and Tasty recipes for 2016   Whether you’re on the … [Read more…]

3 Functional Beverage Trends in the US and EU

Functional Beverage Trends

The future is bright for functional beverages and we see that in functional beverage trends that have emerged in 2016–ingredient innovation and technology, along with expanding consumer interest (and acceptance) of healthy ingredients, will open doors for functional beverages in 2016. 3 Functional Beverage Trends Favoring Unfavorable Formats – Traditionally, shakes and smoothies have been … [Read more…]

Trends in Functional Beverages | Kombucha

trends in functional beverages

Move over beer, there’s new (well actually not so new) fermented beverage in town. Introducing Kombucha! “Booch” as I affectionately call it, is the life of party…literally. It’s one of the fastest growing trends in functional beverages.  This fizzy, refreshing tea is nutritionally alive. Kombucha is made by fermenting sweetened tea with a culture of … [Read more…]

Is Super Premium Tea a new Trend?

super premium tea

With consumers continuously looking for more healthy alternatives to sugary beverages, is super premium tea becoming a growing trend? Consumers should expect to see continued changes in the beverage industry in 2016, with better-for-you brands from large and small companies that communicate a story about purpose, ingredients and function. Sugary sodas and fruit juice beverages … [Read more…]

Healthy Foods Global Performance in 2015

Healthy Food Performance in 2015

With the continued growth of healthy food trends in the global market, we take a look at healthy foods Global performance in 2015. Is organic still selling? Does the “natural” trend mean that fortified/functional food is now totally passé? Which gluten-free categories are enjoying the most buoyant growth? Why are consumers turning their noses up … [Read more…]

Opportunities for US Healthy Foods in UK Market

US healthy foods in UK market

Anne Dettmer, FoodExport In-Market Representative for the United Kingdom, discusses the market and opportunities for US healthy foods in UK market. Get informed on the trends, challenges and opportunities in this market. This quick video talks about the current opportunities for US healthy foods in UK market, including trends in the UK such as organic beverages, … [Read more…]

Organic confectionery launch doubles in the EU

Organic Confectionery

Organic Confectionery is following in the organic foods trend, spiking in popularity amongst consumers in Europe. With 66% of European respondents claiming to be influenced by organic labels, product launches with organic certification have seen a growth of +264% from 2010 until 2015 with a current 6% share of global confectionery launches, according toInnova Market … [Read more…]

6 tips for finding the right broker

finding the right broker

The market is filled with a wide spectrum of natural products brokers, from small to medium to large. Most cover food, non-food, supplements and body care, but some specialize in one or more of these areas. The key is to find the broker with the best fit for your organization but finding the right broker … [Read more…]

5 distributor promotion programs to know

There are many different names for distributors’ promotional programs, but the concepts are all similar. Natural products consultant Bob Burke identifies the six basic programs for natural and specialty distributors and explains how they work. Assess your finances and sales to determine which program best suits your needs. – Bob Burke Natural and specialty distributors have … [Read more…]

4 Steps to find Wholesale Suppliers

  Looking to form relationships with wholesale suppliers? Searching for suppliers with the best offers for small businesses? Here are some steps for finding wholesale suppliers perfect for small business and best practices for entering into agreements with them.  Step 1: Understanding the wholesale business   The size of the wholesale industry makes it harder for … [Read more…]

4 Tips to Increase Grocery Store Income

As a small business owner, we must consider the unexpected ways to increase value. On a day to day basis, we concentrate on increasing Sales to reach the next level. Increasing sales beyond a certain level becomes expensive if your business doesn’t scale well, or becomes inefficient as the business grows. Here are 4 important tips that … [Read more…]

9 ways to Advertise to Supermarket Shoppers

Targeting your advertising to Supermarket Shoppers directly If you’re reading this blog, you already know that one of the most effective ways to market your product is by targetingadvertising to supermarket shoppers directly.  Reaching supermarket shoppers, however, does take a little bit of experience and know-how to help you get the most bang for your … [Read more…]

5 Disruptive Retail Trends to Watch in 2016

To adapt to constantly evolving consumer demand in 2016, the retail and consumer goods sectors will continue to face disruption from consumer and competitive trends. The most successful companies within these sectors will invest in enhancing customer experience and adding unique value in pursuit of happy, loyal customers and enduring brand trust. Based on my … [Read more…]

Health and Wellness RTD Tea: World Growth Prospects

Grovara GlobeAsian markets will be the main drivers of global sales of HW RTD tea over the forecast period, with local brands more popular than multinational brands. Vietnam’s explosive expansion in NH RTD tea will make it a very attractive market in the next few years. The Coca-Cola Co has lost share globally in HW RTD tea amid its minor position in the US’s NH category. The cola carbonates giant should look to make good progress in NH RTD tea to avoid missing opportunity