Gluten Free Products Booming in Europe
Gluten free products have increasingly become the more preferred option amongst consumers in Europe and consequently, the market is booming.
The food intolerance industry grew by 11% in value terms in Western Europe. As consumers are increasingly diagnosed with lactose- and gluten-free and diabetes, consumer awareness of these products as a healthy alternative has increased accordingly. Watch the video for complete analyst insights on the state of gluten free products in the EU market.
Blog Credits to Euromonitor