Exporting Your Food or Beverage Product to Europe
When you need help exporting your organic food and beverage product to Europe, Grovara is ready to help.
One of the reasons for forming the European Union (EU) was to simplify business transactions. Instead of working with different brokers representing markets in individual countries, American food and beverage brands funnel transactions through a centralized economic system that represents more than a dozen nations. For example, an American Better-For-You food and beverage brand once had to establish relationships with brokers in France and Germany. Now, a centralized economic system has streamlined the process.
Another type of centralization of the export business model began in 2010 when Philadelphia-based Grovara introduced a revolutionary eCommerce platform. Instead of searching for international brokers and distributors operating in European markets, the Grovara eCommerce platform brings together the buyers and sellers of natural food and beverage products under one roof. Simply log in with your unique access code and immediately connect to overseas brokers and distributors that serve the European market.
What is the Value of Food Imported by the EU from the United States
Europe has historically been America’s most reliable trade partner. In 2019, the EU imported more than $10 billion in fruits and vegetables from the United States. The natural produce slice of the economic pie has steadily grown since Grovara opened its doors in 2010. Soybeans, tree nuts, and planting seeds represented the highest revenue-generating products. Two years of the COVID-19 pandemic brought international trade deals to a halt, but it appears international trade has rebounded nicely in 2022.
One of the reasons for the optimism in the growth in sales of American Better-For-You food and beverage products to the EU concerns a trade agreement reached in August of 2020. The EU Trade Commissioner and United States Trade Representative announced the international trade agreement between the EU and the United States. Tariff reductions represented the most significant measure written into the historic trade agreement. The tariff reduction across the board was the first negotiated bilateral trade agreement in more than two decades that reduced costly tariffs.
Reaching the EU Market through the Grovara eCommerce Platform
Connecting with buyers in global markets involved developing broker and distributor relationships one at a time. The process of establishing a presence overseas was both costly and time-consuming. Grovara’s eCommerce platform has changed the traditional broker and distributor business model.
After a free 30-day onboarding period, your American brand connects with buyers and distributors operating all over the world from one location. You can start communicating with several international brokers and buyers during the same business day.
The Grovara eCommerce platform also provides your brand with helpful tools that streamline the documentation process and keep your natural food and beverage products away from international supply chain bottlenecks. For example, Grovara offers a tool called Pallet Builder that allows you to complete a fulfillment request without calculating dimensions for storing bulk products.
Grovara’s continued success has attracted hundreds of American healthy food and beverage brands. Here is a small sample of the American brands that have joined the Grovara eCommerce platform.
Increase Sales by Entering the EU Market
Not only does Grovara provide your company with helpful exporting tools, but we also conduct extensive research to determine which markets make the best options for your brand to sell organic food and beverage products to Europe. In addition, because our export experts do most of the strategic work, you have more time to develop long-term business relationships with EU brokers and distributors.
Grow your business in EU markets by calling Grovara at 215-207-0967 or submitting the convenient online form.