You’ve heard it a million times — the customer is always right. It’s easy to say for those who don’t run a business. But entrepreneurs, particularly those in service industries, know how vital the phrase is. The motto was born and gained popularity in the late 19th century as retailers boomed and the era of […]
Fifty-seven channels and nothin’ on? When it comes to how your wellness brand can grow by getting serious about going global with B2B eCommerce sales, there are only four channels you’ll want to tune into. With the global B2B market approaching $1 trillion — about four times as big as B2C — digital maturity is […]
Grovara Network Partners: Before Uber, AirBnB, and Venmo were the household names they are today, Abu and I were sitting in a Philadelphia Whole Foods in 2012, surrounded by popular organic and natural products asking, “What prevents these delicious, beautiful, premium American-made wellness brands from being sold overseas?” The first step was proving that there […]
CBD oil is one of the fastest-growing wellness products in the world. Between 2018 and 2019, 50% more consumers are familiar with CBD oil, the kinder, gentler and non-intoxicating cousin of THC, which causes the high from marijuana consumption. From January to August of this year, companies who sell CBD products, most of which are […]
Entering my freshman year at the University of Pennsylvania, I was unsure of the paths I would have to take, what to study, and what resources to take advantage of to pursue my dreams and ambitions for my post-college life. Even now, I do not quite have everything figured out, but an internship with Grovara […]
Make no mistake, it is the data and technology behind Grovara’s proprietary platform that is the secret sauce in Grovara’s disruption of exporting in the wellness space. With data partners like SPINS and IX-ONE, Grovara has built technology that is unlike anything else in B2B today. For our users who are pushing the buttons in the […]
Plant-based food products, including meat alternatives like Beyond Meat and Impossible Burger and alternative milk products like Elmhurst milked oats, are driving growth across the entire wellness industry. The growth we’ve seen is only a drop in the bucket according to a new report, and it is signaling a major sea change in how we […]
Among the 1,550 exhibitors at last week’s Natural Foods Expo East in Baltimore were some of the most important brands in the American natural and organic industry. These are brands whose missions represent the best the industry offers and whose products and innovation back it up. They target appropriately large volumes, address unmet consumer needs, […]