TagCPG Trends

Grovara’s Technology Creates Largest B2B E-Commerce Marketplace for American Plant-Based Products

(Dec. 30 Press Release) Grovara’s proprietary technology platform, which eliminates the headaches of exporting and intelligently connects America’s most promising wellness brands with aligned global retailers, is poised to help usher in the largest food industry disruption of our lifetimes. As consumer demand for healthier products surges and purchasing power increases across the planet, plant-based […]

TRENDS: OK Boomer, Millennials Will Lead the Snack Revolution

Some of the same forces shaping B2B eCommerce are also driving what and how we feed ourselves. Snacking might get a bad rap — how many times have we heard or said “No snacks before dinner!” — but snacks are overtaking meals in the hearts, minds, and bellies of consumers, and millennials are leading the love affair. Global snack […]

GROVARA GUIDE: How to Align Your Brand Innovations with Customer Priorities

You’ve heard it a million times — the customer is always right. It’s easy to say for those who don’t run a business. But entrepreneurs, particularly those in service industries, know how vital the phrase is. The motto was born and gained popularity in the late 19th century as retailers boomed and the era of […]

GROVARA GUIDE: How to Maximize Potential of CBD Oil Benefits

CBD oil is one of the fastest-growing wellness products in the world.  Between 2018 and 2019, 50% more consumers are familiar with CBD oil, the kinder, gentler and non-intoxicating cousin of THC, which causes the high from marijuana consumption. From January to August of this year, companies who sell CBD products, most of which are […]

A Once-in-10,000-Years Disruption: Goodbye Cows and Hello Food-As-Software

Plant-based food products, including meat alternatives like Beyond Meat and Impossible Burger and alternative milk products like Elmhurst milked oats, are driving growth across the entire wellness industry. The growth we’ve seen is only a drop in the bucket according to a new report, and it is signaling a major sea change in how we […]

The Elite Eight of Natural Foods Expo East Represent the Best of a Rapidly Growing Industry

Among the 1,550 exhibitors at last week’s Natural Foods Expo East in Baltimore were some of the most important brands in the American natural and organic industry. These are brands whose missions represent the best the industry offers and whose products and innovation back it up. They target appropriately large volumes, address unmet consumer needs, […]

SPINS State Of The Industry Points To More Growth For Wellness Industry – The Health Space Is Healthy – To Be Displayed This Week At Natural Foods Expo East In Baltimore

With the constant rollout of new trends, products and terminology in the rapidly developing wellness industry, it can sometimes be hard to get an accurate picture of what’s really moving the needle. Fortunately, Grovara partner SPINS, the leading wellness-focused data technology company and a passionate advocate for natural brands, has created a common language and […]

Sweet Nothings: The Future of Non-Sugar Sweeteners Embraces the Label

Americans still eat too much added sugar — as much as 3.5 times more than current recommended amounts — but things are improving for both consumers and makers of non-sugar sweeteners.  An infographic from The Food Insider Journal and underwritten by food conglomerate Cargill reveals that 80% of Americans are trying to limit or avoid […]