Grovara Hits $1M Sale Milestone, Ushering In New Era of Global Growth
A new chapter for Grovara, and for global wholesale trade.
– AP News PHILADELPHIA, PA, UNITED STATES, January 22, 2026
Grovara just made history.
The platform recorded $1 million in sales in one day: a powerful signal that Grovara’s next phase of growth is fully underway.
This success highlights the momentum behind Grovara 3.0, our fully rebuilt platform designed to streamline every part of the global trade journey, from product discovery to compliance, logistics, and beyond.
“The platform’s 3.0 that just got rolled out in November has made a massive difference,” said David Dahn, the company’s CFO. “It is completely different. We have a much better mix of what we’re offering. We used to just be a food vertical. Now we have home goods, alcohol, trading cards and toys. We’ve become a one-stop shop for global wholesale trade.”
Overnight success takes 15+ Years
Grovara began with a single question:
Why isn’t global wholesale as seamless as modern e-commerce?
That question shaped the foundation of Grovara’s platform-first approach, and today, with Grovara 3.0, the vision is fully realized.
The platform now powers trade across food, beverage, beauty, pet, home goods, and collectibles, connecting vetted buyers, brands, and broker-dealers across more than 60 countries.
At the core of this evolution is B3B, Grovara’s unique model that connects Brands → Broker-Dealers → Buyers in one trusted digital ecosystem. The result is a smarter, faster, more transparent way to scale global wholesale, without added friction.
What This Milestone Means for Global Wholesale Trade
This $1M milestone shows what’s now possible with the right tools and network in place:
- Global workflows that operate with intelligent automation
- Brokers empowered to scale like modern sales organizations
- Brands reaching new markets without adding overhead
- Buyers transacting with speed and confidence across 60+ countries
“This moment validates years of work building Grovara into what it was always meant to be,” said Peter Groverman, founder and CEO of Grovara. “We’re creating the world’s safest, most transparent wholesale platform, one where buyers, brands, and broker-dealers can work together at global scale. Wholesale trading is evolving – we are helping lead the charge.”
Curious to See How It Works?
Grovara 3.0 is built for global growth, on your terms.
Whether you’re selling hydration powders, pet treats, or pop culture collectibles, Grovara’s 24/7/365 tradeshow and AI-first platform is built to help you go global. Connect with vetted buyers, manage trades across borders, and run everything from one simple, secure space.
Register today on the 24/7/365 tradeshow: Grovara 3.0
And if you’re not yet subscribed to the GroDega Podcast, where we unpack global trends, spotlight buyers, and go behind the scenes with industry disruptors, you’re missing out!