How to Sell Your Food & Beverage Products in International Markets

by: Grovara

The market for selling American-made brands of Better-For-You products overseas is vast. If you are eager to find global distributors, Grovara can help you learn how to sell your wholesale food and beverage products in international markets.

The outdated and cumbersome way of buying American wellness products involves a broker, who takes orders from overseas buyers by email or phone, then manually “builds” pallets of cases of a single product or adds them to another pallet stocked with who knows what.

Grovara is the leading B2B global marketplace for American Better-For-You brands. We connect natural and organic brands with international retailers and distributors in a single online marketplace using our proprietary, easy-to-use platform.

Consider These Factors Before Expanding Your Business Internationally

If your business is thriving in one geographic region, you may be considering expanding into new markets. Here are the top three things you should consider before you decide:

  1. How does the local competition look? Research the market of whichever country or region you’re thinking of expanding into. Is there a demand for the product you want to export? If a competitor has a firm hold on the market, it may not be the right time to expand.
  2. Are there cultural differences you need to understand? It’s essential to consider the culture of other countries and understand the people in the community and what they value because this will impact the success of your business.
  3. Are you prepared for the costs of logistics, tariffs, and returns? When going global, there are many potential issues to understand. Different tax laws, import tariffs, increased logistics expenses, and other costs could erode or eradicate your profit margins. It can also be costly to process returns.

Let Grovara Analyze the Global Potential of Your Brand

Grovara continuously assesses international trends, brand viability, and global opportunities.

Trend Assessment:

  • Grovara has a partnership with SPINS, the leading U.S. provider of consumer insights and analytics for the natural and organic products industries
  • We help global buyers identify growth trends and quickly assess the potential of your brand and products for their markets.

Buyer Network Survey:

  • We help you connect with the locals. Our team has spent over eight years identifying more than 5,000 global buyers.
  • Can you think of a better way to gauge interest and collect valuable feedback?

Competitive Analysis:

  • We help you scan and analyze the competitive landscape for your products – globally. Grovara enables you to uncover the right opportunities in markets that are best-suited to your products.

Logistics Review:

  • As we start narrowing down international markets that are “ripe” for your food and beverage products, Grovara will begin to assess logistical needs and any hurdles you may face entering these markets. These could range from access to convenient ports to the use of climate-controlled containers.

Onboarding:

  • Our mission is to get you started quickly and help you navigate the complexities of market-specific product registration. Our process allows you to curate and standardize product information with ease – so that your brand can become and stay export-ready. You will find that product registration documentation is streamlined, verified, and authenticated for quick in-country registration and customs clearance compliance.

Got Questions? We’re Ready to Answer Them!

Ready to export but concerned about entering new markets, finding international buyers, and complex procedures? Learn more about Grovara and how to sell your food and beverage products in global markets by visiting our website. Schedule a demo using our online form, or call us at (215) 207-0967.